There’s something about summer that asks us to soften, to let go, to bloom, to feel. It’s not just about the outfits or the heat; it’s about the energy. The vibe. And this season, the vibe is all about softness and glow.
So what does it mean to live a soft life, especially in summer? For us, it’s about intention. It's the way you ease into your mornings, romanticize your routines, and create rituals that pour back into you. It's choosing your peace, protecting your energy, and letting your skincare be your sanctuary.
And when it comes to rituals? We're building ones that feel like luxury and longevity, powered by scents that match the moment. Our Summer Glow-Up Rituals, featuring Berry Royale and Pistachio Cherie are two fragrances that bring softness, richness, and radiance into every step.
What is Living a Soft Life?
The soft life is about presence. It’s choosing joy over urgency. Pleasure over pressure. Rest over grind. It’s curating your surroundings and your routines to reflect how you want to feel: light, calm, beautiful, and grounded.
In summer, living softly means:
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Drinking your iced latte slowly.
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Letting your skin glow without makeup.
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Saying no with softness and boundaries.
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Doing your skincare routine with both hands and full attention.
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Smelling good, always.
It's about showing up for yourself gently. And that shows in your skin, your mood, and your magnetism.
So what does a glow-up actually look like when you're aligned with soft girl energy? It starts with skincare that matches the moment (and scents that set the tone).
Step 1: Exfoliate with Intention in Berry Royale
Begin your ritual with a reset. Our Berry Royale Kokum Body Polish is where softness starts. Buffing away buildup, dead skin, and dullness to reveal that fresh, radiant you.
The scent? A dream. Berry Royale is all about royalty, richness, and regality. Think juicy berries, sugared plums, and bright mandarin, all grounded with white musk and mulled citrus. It smells expensive, bold, and soft all at once.
Use this in the shower on wet skin, away from direct water. Let the sugar crystals do the work while the oils nourish. Breathe in that scent. You’re stepping into your softest self.
Step 2: Moisturize & Melt In Pistachio Cherie
Now that your skin is smooth, it’s time to treat it like royalty. Pistachio Cherie Cupuacu Body Butter is step two, the silkiest, dreamiest way to layer moisture and lock in hydration.
This scent is dainty, feminine, and deliciously soft. It blends creamy pistachio with almond, sweet meringue, vanilla, and caramel. It’s sweet, but grown. Playful, but composed. A vibe that hugs you close and lingers softly.
Massage it in slowly. Let it melt into your skin while you affirm: “I am worthy of softness.”
Step 3: Seal in the Glow with Pistachio Cherie Glaze
Finish with the final layer with Shea Body Glaze in Pistachio Cherie. This quick-absorbing oil gives your skin that lit-from-within glow without the grease. It's step three in your ritual and the one that seals in softness.
With the same decadent Pistachio Cherie scent, this glaze leaves behind a sheen that glows, a finish that feels luxe, and a vibe that whispers: main character.
Use on damp skin for max moisture, or apply anytime you want a little pick-me-up. Summer sunsets hit different when you’re glistening.
Soft Life Habits That Grow With You
Softness isn’t just a summer vibe. It’s also a way of life. And while body care rituals are a big part of that, they’re not the only part.
Here are some long-term soft life habits we’re leaning into:
Boundaries as beauty. It's not selfish to rest. It's self-preservation. Knowing when to say no, when to log off, when to protect your peace (that's where your glow begins).
Rituals over routines. Don’t just go through the motions. Elevate the everyday. Light the candle even if you're alone. Wear the robe. Spritz the mist. Play the playlist that makes you feel like the main character.
Scent memory. Let fragrance be your signature. A whisper of who you are that lingers in a room after you leave. Choose scents that make you feel empowered, soft, radiant and wear them like a love note to yourself.
Presence. It’s in the little moments. Put your phone down. Let sunlight hit your skin. Take up space without shrinking. That’s where softness thrives.
Pleasure. Lean into what feels good. Not just as a treat, but as a daily necessity. Pleasure is not a reward. It’s a reminder that your softness is your superpower.
Final Love Note
Living the soft life is a choice, one you get to make daily. And this summer? We're choosing skincare that supports softness. Scents that speak volumes. Rituals that feel like luxury.
Let your rituals be romantic. Let your routines be rich. And most of all, let this be the summer you love yourself loudly.
Shop your glow-up essentials here and take the soft life wherever you go.